We curated and coordinated the "(un)Made in China" exhibition as part of the cultural initiative for CANNON DESIGN Shanghai, an American architectural design firm. This unique exhibition showcased 12 commissioned architectural projects in China by international design firms that, for various reasons, remained unrealized. We took charge of both the exhibition design and the creation of all graphic materials, ensuring a cohesive and visually impactful experience throughout the event.

The exhibition delved into the fascinating journey of these unrealized projects, aiming to capture the experiences and emotions associated with embarking on such a path in the realm of architectural design. By showcasing these projects, we sought to shed light on the state of architecture in China, providing a thought-provoking reflection and counterpoint to the country's remarkable economic success.

"(un)Made in China" served as a platform for dialogue and exploration, inviting visitors to contemplate the intricate relationship between architecture, society, and development. Through thoughtfully curated exhibits, the exhibition encouraged a deeper understanding of the challenges and opportunities faced by international design firms in the Chinese architectural landscape.

An podium resembling an iceberg is adorned with intricately laser-etched 3D models and accompanied by an engaging iPad slideshow. This installation goes beyond the surface, symbolizing the profound narratives, emotions, and experiences that lie beneath every architectural project.

The iceberg podium ignited the imagination and invited audience to ponder the remarkable depth and significance of every architectural project, allowing them to be inspired and moved as they explored the rich tapestry of narratives that lie beneath the surface.

We produced a range of graphic design items to promote and enhance the exhibition experience.

Two-sided poster: Winner at 2012 Design For Asia

The exhibition catalogue book