This year, we had the pleasure of collaborating with the talented graphic designer, Asami Kiuchi.

Asami and our partner Yasuo share a long history, having been colleagues in New York City. After visiting Yasuo in The Netherlands on multiple occasions, Asami developed a profound love for the country she eventually decided to relocate there with her husband. It was during her time in The Netherlands that she even welcomed a child into the world.

As part of this collaboration, we enlisted Asami's skills to create a delightful series of pictograms representing various Japanese foods. These pictograms served as the foundation for the festival's captivating graphics, adding a visually appealing touch to our event.